"I have enjoyed Sara’s stroller workout so much I plan my week around it. I’ve enjoyed the challenging workouts and the results; I’m so much stronger and fit now. The camaraderie with the other mom’s has been fantastic; I’ve made some wonderful friends who enjoy being active and healthy. And I love that my son has a group of good friends that dates back to when he was just a tiny tot. I look forward to every class."
- Libby Nelson

More praise for Fit By Sara!

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MEDIA CONTACT:
Kristina Junger-Godfrey
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FOR IMMEDIATE RELEASE kristina@kjunger.com

“Fitness Guru” Sara Holliday’s Unique Workout Regimen Keeps Women in Shape During and After Pregnancy

Using proven techniques acquired through years as a certified aerobics instructor and personal trainer, Sara Holliday’s “Fitbysara” philosophy and products help women achieve their optimum potential in body, mind and spirit

SAN DIEGO, C.A. – January 7, 2005– Sara Holliday’s “Fitbysara” personal fitness brand and products reflect expertise derived from nearly 15 years in the health and fitness industry. With an emphasis on helping women safely and easily stay fit during and after pregnancy, Sara Holliday is rapidly blazing a new trail in the industry. Her popular DVD, “Sara Holliday’s Stroller Workout for Moms”, features a 60-minute outdoor workout derived from her “Fit Momma” stroller workout classes. It is the first of its kind and based on her desire to stay in shape after her son was born.

Sara Holliday strongly believes in the connection between mind, body and spirit and has studied extensively in all three areas. Her credentials as a “fitness guru” are impressive. She is a certified aerobics instructor, a certified personal trainer, licensed massage therapist, and licensed marriage and family therapist. She has trained extensively in the martial arts and is certified in yoga. Sara also has a Bachelor’s degree in Kinesiology and regularly appears as a fitness expert on KUSI-TV in San Diego.

After teaching for many years she noticed that women assumed working out during pregnancy might adversely affect their baby. “I think a lot of that fear comes from the old-fashioned idea that when a woman becomes pregnant they should eat for two and be sedentary,” says Sara. She adds that determining which exercises are safe is based on her professional expertise and personal experience. “Having worked out during my own pregnancy, I know which routines are safe. Once the pregnant women I teach get their doctor’s approval and begin to feel comfortable, they learn to relax and enjoy yoga workouts while reaping the benefits.”
Sara is readying the launch of her new four-DVD Prenatal series with “Sara Holliday’s Prenatal Yoga: First Trimester”, a guide to safe and effective postures and poses for the first 12 weeks. It is the first yoga DVD available targeting the first trimester. “Other pregnancy yoga DVDs focus on the 2nd or 3rd trimester. They are slow and concentrate on basic stretching and breath,” says Sara. “My DVD shows women they can enjoy a safe and rewarding yoga workout. If they follow my routines throughout their pregnancy, they will see increased muscle tone, improved flexibility, less pain and an easier labor.” Sara’s yoga DVD series includes the 2nd trimester, 3rd trimester and postnatal.

“Sara Holliday’s Stroller Workout for Moms” DVD sells for the low price of $24.95 and can be purchased on at www.fitbysara.com. For more information about “Fitness Guru” Sara Holliday, her philosophy and upcoming “Sara Holliday’s Prenatal Yoga” DVD, visit the web site or call 800-568-3820.

SARA HOLLIDAY FACTS AT A GLANCE
--Popular “Fitness Guru” for women during and after pregnancy
--AFAA certified aerobic instructor, personal trainer, and yoga teacher
--Licensed massage therapist
--Licensed marriage and family therapist
--Skilled martial artist
--Bachelors degree in Kinesiology
--Committed to helping women reach their optimum potential in mind, body and spirit
--Expert in pre and post-natal exercise and fitness
--Creator of “Sara Holliday’s Stroller Workout for Moms” DVD
--Creator of “Sara Holliday’s Prenatal Yoga” DVD

ABOUT FITBYSARA: Fitbysara (www.fitbysara.com) was founded in San Diego in 2005 by fitness guru Sara Holliday to showcase her unique brand of personal fitness products. Based on the mission of helping women achieve their optimum potential in body, mind and spirit, Fitbysara reflects the expertise of Sara Holliday’s nearly 15 years in the health and fitness industry. She is a certified aerobics instructor, a certified personal trainer, licensed massage therapist and licensed marriage and family therapist. She has trained extensively in the martial arts and is certified in Yoga. Sara also has a Bachelor’s degree in Kinesiology. “Sara Holliday’s Stroller Workout for Moms” DVD, a comprehensive and rewarding workout for new mothers will soon be followed by “Sara Holliday’s Prenatal Yoga” DVD series